Fortress Investment Group Growth and Its Core Competencies

Fortress Investment Group LLC is an investment management company headquartered in New York City, USA. It was founded 20 years ago and with a highly diversified global reach, it has grown to become one of the world’s leading investment manager.Currently, the company is an asset manager for more than 1700 institutions including private investors across the globe. Some of the investments the firm manages include capital investments, private equity, real estate as well as a broad range of credit lines.The company is driven by a strong determination of guaranteeing sturdy adjusted returns for its clients in the long term. Due to expansion and the strive to better its services, the firm was acquired by Softbank late in 2017.The deal for the acquisition was closed for a cash of $3.3 billion. Softbank hence owned all the subsidiaries of the company and the shares following the satisfaction of all the conditions. The company’s financial results were consolidated and registered by Softbank.

Fortress Investment Group, as a result, run as an independent business within the bank and all its principals including Pete Briger (Principal and Co-Chief Executive Officer, San Francisco), Wes Edens (Co-Founder, Principal and Co-Chief Executive Officer, New York), and Randy Nardone (Co-Founder and Principal, New York) were retained in their positions.Fortress Investment Group was the lender for the construction of an athletics village during the 2010 Winter Olympics in Vancouver. It availed an amount worth $875 million to Millennium Development Group for the projects. After the Olympics, the lender became the owner of the village.Some of its core competencies include its nature of investing in assets, the deep knowledge of the industries it invests in as well as their portfolios, an impeccable operational management, as well as its possession of a considerable capital markets expertise. All these factors give it an advantage that fuels its success.By 2017, the firm had close to a thousand asset management employees both at its headquarters and its affiliate offices around the world, all who are proud to be a part of a company that offers the best services around the globe.

The company has a strong presence on social media and it knows how to use it best. Being a customer-first company, they strive to show their clients and other potential customers how they perform and what they can expect from them.By prioritizing the needs of the customers, they provide room for better interaction with individuals across the world. This is one of their ways of making sure that you don’t go through the hassles of finding the right asset manager for your property, hedge fund or other private equities.The company is made up of the already-mentioned principals as well as a management committee whose focus is on ensuring that the company runs smoothly. The combined experiences of Wesley R. Edens, who was a partner at BlackRock Financial Management, business strategies and market expertise of Rob Kauffman who is also the managing director UBS together with the principal, Randal A. Nardone, saw the company adopt a consistent growth.The rapid expansion to incorporate hedge funds, real estate asset management and credit funds were seamlessly managed by Michael Novogratz and Pete Briger. The two are former colleagues at Goldman Sachs.With their experience, Fortress Investment Group is only bound to grow and further diversify its services across the continents.